So Facebook controls the way millions of people get their news. What should we do about it?

Gigaom

The New York Times seems to have finally awoken to the idea that Facebook exerts a growing amount of control over how millions of people get their news, and that it would very much like to increase that control as much as possible — in order to serve the best interests of its users, of course. This is something that I have been writing about for some time now, and it is not going away. If anything, the pressure on media companies to play ball with Facebook is only growing more intense.

As David Carr and Ravi Somaya note in their pieces, the structure of the media business has changed dramatically thanks to the rise of the social web — of which Facebook is by far the largest part. Where media companies used to control the distribution of their content because they owned the printing presses and the trucks…

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