Upcoming Gigaom event: Why the CEO of Hampton Creek is speaking at Structure Data


One may not give much thought to a food science startup company with just two products on the market; however, you’d be foolish to ignore what Hampton Creek is accomplishing.

With a funding raise of $90 million late last year, Hampton Creek gained some powerful backers including Bill Gates and Marc Benioff and Uni-President Enterprises, the largest food conglomerate in Asia. They also have a powerhouse of data scientists lured from Google, biochemists from Stanford and a line-up of chefs that would make anyone’s mouth water. Their goal? To catalog and analyze naturally-occurring plant proteins to create healthier, more sustainable, and environmentally conscious foods.

And with just two products on the market, they’ve proven customer demand, even catching a lawsuit from Hellman’s parent company of the use of the word “mayo.” So what’s the big deal? It’s just mayonnaise, right?

The enormous undertaking by Hampton Creek includes cataloging as many…

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