The Bluetooth tracker to help people stop leaving their wallet or purse behind has become almost ubiquitous, as has the GPS-based tracker for things that people have deemed a little bit more valuable, such as fleets of cars or even pets. But for those of us who aren’t made of money or who don’t want to pop a heavy module on a child or animal, the newly launched iTraq device looks pretty intriguing.
The product launched on Indiegogo on Wednesday, although it won’t ship until August. What’s cool about it is that it determines its position and location in the world using cellular towers. That means it doesn’t rely on its distance from a phone or its distance from another person’s phone using the app the way many of the Bluetooth trackers out there do.
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